Sponsorship
How sponsors help grassroots clubs grow
Where sponsorship money goes in a grassroots soccer club, from registrations to equipment and community programs.
By Waterloo City FCOctober 18, 20264 MIN READ
In this article
Grassroots clubs run on volunteers, player contributions and partners. Sponsors cover items that make participation possible.
Typical season cost ranges for a local league club (CAD, thousands)
Training3 k
League registration and club costs5 k
Total estimated upper range8 k
These ranges come from our own media kit: training roughly $1k to $3k, league registration and club costs roughly $4k to $5k, for a total of about $4k to $8k per season.
Beyond shirts
Frequently asked questions
Where does the money go?
Uniforms, registrations, equipment, marketing and digital tools.